A new initiative in Australia to make cigarette packs less attractive in order to further curb teen smoking:
http://opinionator.blogs.nytimes.com/2012/08/01/for-teenage-smokers-removing-the-allure-of-the-pack/
and research has found that teenagers who smoke are more likely to die of heart disease decades down the line, even if they quit by the time they’re middle-aged.